The highly anticipated 2015 Ford F-150 has made its grand debut for Northeast Ohio at the 2014 Cleveland Auto Show. There was plenty of pomp and circumstance Friday during a press conference in front of the local media. Representatives from local, state and national government were also on hand to welcome this truck to Cleveland.
“Any launch of an F-Series is a big deal,” said Doug Scott, truck marketing manager at Ford Motor Co.
The Ford F-150 is perhaps the most ambitious redesign Ford has ever introduced into the truck market. Made using aluminum, the new Ford F-150 is lighter than its ever been. That means you’ll get better fuel economy and better performance. The F-150 also promises to fit the needs of any truck driver, the weekend warrior or the person who needs a true work truck. New engine choices and technological innovation also highlighted Friday’s press conference.
“The headline to this story really is: we are taking 700 pounds out of this truck, using those materials, which we can invest in more towing, more hauling and much better fuel economy,” Scott said.
WATCH FORD MOTOR CO.’S DOUG SCOTT DISCUSS THE FORD F-150 AND ITS IMPACT IN OHIO
The lighter, aluminum F-150 made its debut at the Detroit Auto Show in Jan. 2014. With it’s military-grade aluminum and high strength steel, Ford was able to shed 700 pounds from the F-150. Since it’s lighter, Scott says F-150 drivers will see improved ride quality and even better fuel economy.
New Engine Choices were also a highlight of Friday’s debut. There are four engines in the new F-150, highlighted by the all-new 2.7-liter EcoBoost V6 engine. This will also be the first F-150 feature stop-start technology. Also choose the 3.5-liter V6, 5.0-liter V8 and 3.5-Liter EcoBoost V6.
The 3.5 EcoBoost is built in Northeast Ohio, and it has been for the past 3 years. So on days like this when you are celebrating a new redesign, Scott says this great news for the Buckeye State.
“Northeast Ohio is a second home for the Ford folks,” he said. “We have a large and loyal workforce, and any good news for Ford is good news for Northeast Ohio.”
Ford listened to truck owners and added a number of innovative features to this year’s F-150. New LED lights are attached to the driver’s side mirrors to give you extra flashlights when you’re working at night. An LED puddle light on the tailgate is going to make it easier than ever to hookup your trailer at night. There are additional lights in the truck bed so you’ll have plenty of light for any job.
“It’s about productivity,” Scott says. “Our customers want to be able to get the trailer hooked up, get the boat in the water and spend as much of their free-time as possible in the fishing.”
The F-150 hits the Waikem showroom in the forth quarter of 2014.