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Cleveland Auto Show News

News from the Floor

February 26, 2015
by Jeff
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Meet Your Favorite Cleveland Browns at the Cleveland Auto Show

Cleveland Browns Head Coach is one of many Cleveland Browns personalities to attend the 2015 Cleveland Auto Show.

Cleveland Browns Head Coach is one of many Cleveland Browns personalities to attend the 2015 Cleveland Auto Show.

The most popular members of the Cleveland Browns past and present will be in attendance throughout the 2015 Cleveland Auto Show.

Along with seeing your favorite vehicles, the Ford Motor Company is bringing the following personalities to this year’s show:

Head Coach Mike Pettine and running back Isiah Crowell will be signing autographs from 6:30-8 p.m. Monday, March 9 in front of the Ford display. Coach Pettine was one of the most successful rookie coaches in team history after the 7-9 season a year ago. Crowell, aka the Crow, made waves after a very promising rookie season.

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February 24, 2015
by Jeff
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Test Drive the 2015 Ford F-150

Be among the first to test drive a 2015 Ford F-150 at this year's Cleveland Auto Show.

Be among the first to test drive a 2015 Ford F-150 at this year’s Cleveland Auto Show.

Test Drive a 2015 Ford F-150 at this year’s Cleveland Auto Show! Ford is offering Ride and Drives for the first time ever at the 2015 Cleveland Auto Show, so this is a great time to see the most important truck ever introduced by the Blue Oval.

The 2015 Ford F-150 debuted in late in 2014 as one of the most highly anticipated debuts in the history of automotive industry. The new truck is completely rebuilt inside and start, starting with the high-strength aluminum body, helping the F-150 shed 700 pounds for increased fuel economy and improved towing capacity. And when we say improved towing capacity, we actually mean best in class 12,200 lb maximum tow rating.

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February 20, 2015
by Jeff
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2015 Cleveland Auto Show Dates Set

2015-Auto-Show-Logo

The 2015 Cleveland Auto Show is set for Saturday, March 7 through Sunday March 15 at the I-X  Center in Cleveland. The Auto Show is one of the most highly-anticipated events to hit Northeast Ohio every spring, and it’s the official start of the spring selling season. Tickets are $13 for adults and $11 for seniors and preteens. Children six and under get in free. Parking is free for the duration of the Show, courtesy of local Auto Dealers like the Waikem Auto Family.

The Auto Show is like visiting every new car showroom across the industry. It is a hassle-free automotive showcase, no vehicle transactions can take place. But you can climb in and out of the cars, push all the buttons and get a feel for what you want in your next vehicle. Plus ride and drives from manufacturers like Ford, Kia and Subaru give you a chance to take a hassle-free test drive in the vehicle of your choice.

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March 6, 2014
by Jeff
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Much-Anticipated 2015 Ford Mustang hits the Auto Show Floor.

The 50th edition of the Ford Mustang is probably the most highly anticipated version. See it for the first time at the 2014 Cleveland Auto Show. The completely redesigned Ford Mustang features an evolved design, new engines, and a more enhanced ride quality and comfort.

The Ford Mustang was a multi-year work in progress to make No. 50 a grand debut. Thanks to launches such as the 2015 Ford Mustang, Ford is predicting its best year ever in 2014.

VIDEO: 2015 Ford Mustang at the Cleveland Auto Show 

The All-New Mustang Style is completely different from last year’s model. Design-wise, the 2015 Ford Mustang features a trapazoid grille, thin swooping headlights, and the return of the fastback with a sleek profile and sloped windshield and rear glass.

Inside, the Mustang uses an aviation-inspired cockpit. A large instrument panel puts the information right in front of the passenger with a roomier cabin, and Ford improved ergornomics to make switches and knobs easier than ever to use. Passengers will enjoy more hip and leg room, and Ford says the new trunk should be able to hold two full sized golf bags.

Features are also a plus in the all-new Mustang. You’ll get Intelligent Key Access with Push Button start, Ford SYNC, the MYKey system and track apps. An all-new Selectable Drive Mode lets you choose which Mustang is best for you. Whether you are on the twisty country road or open highway, the new Mustang Drive modes put you in complete control.

March 6, 2014
by Jeff
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See the refreshed Hyundais at Cleveland Auto Show

The popular Hyundai Sonata, Hyundai Azera and Hyundai Elantra have been refreshed for 2014. Take a look at these all-new models at this year’s Cleveland Auto Show.

Hyundai Elantra

The refreshed 2014 Hyundai Elantra is a major highlight of the company’s booth. Styling and features improved to make one of the most popular cars on the road even better. yundai updated the front and rear of your 2014 Elantra. Now you’ll notice the more open-mouth lower bumper and grille. Hyundai updated the fog lights to new “L” shaped design. Hyundai says these changes give the Elantra a more grounded design without compromising that wide grin.

The headlamp and taillamp LED accents were also given a more technical appearance to give the Elantra a stronger attitude. From the profile, a chrome beltline molding and new sets of 17-inch alloy wheels on the Elantra Limited and Sport accentuate the Elantra’s premium image. 15-inch alloy wheels are no standard on the base-level trim A new black, two-tone rear diffuser also sharpens the look of the 2014 Elantra. Hyundai then upgraded the interior to give it a more premium feel. Higher trims now see a third generation navigation and audio technology, and aluminum accents  inside with new HVAC controls.

Hyundai Sonata

While you’re checking out the latest Hyundais, make sure you also check out the refreshed 2014 Hyundai Sonata. The Sonata has more than 50 new standard features, and some subtle updates to the front and rear ends.

Alloy wheels are now standard on the Sonata, as our tire pressure monitoring systems, and so much more. Design quality is updated with a smaller, more quality front grille, and updates to the rear end as well.

Higher trim levels have for standard features than ever, and the audio system have been improved with an all-new touch screen.

Hyundai Azera

The Hyundai Azera’s starting price is reduced by $1,250 for the new year. The new entry-level Azera comes equipped with a new 6-inch color LCD audio display, rearview backup camera, driver blind-spot mirror, and three years of Hyundai’s Assurance Connected Care services. A new Limited trim now starts at $34,750, and receives a new 8-inch navigation system and new electroluminescent gauge cluster with color LCD trip computer and power-folding side mirrors, reflecting Limited model buyer preferences in the segment.

After you see these popular new sedans, stop by Waikem Hyundai, and see why so many of your friends have switched to the Hyundai lineup the past few years.

March 5, 2014
by Jeff
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See the all-new 2014 Nissan Rogue at this year’s Auto Show

2013 was Nissan’s most innovative year ever. That innovation carries over to the new year, with the all-new 2014 Nissan Rogue. 

The Rogue gets plenty of space on a large display for this year’s show, and it’s easy to see why. The Rogue is completely redesigned inside and out, with plenty of space for your entire family. Add in the best-in-class fuel economy and a great set of standard features, and there is no telling how much fun you’ll have in a Nissan Rogue.

For the first time ever, the Rogue is offered with optional seven passengers. Nissan is trying to make easier than ever for drivers to climb in the third row, thanks to an innovative sliding second row and 50/50 split third row bench seat. So you are always covered with your space or people needs.

In fact, Nissan says its 39.3 cubic storage is best in class.

WATCH OUR VIDEO: 2014 Nissan Rogue at the Cleveland Auto Show

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March 4, 2014
by Jeff
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Ford F-150 Makes it Cleveland Debut

The highly anticipated 2015 Ford F-150 has made its grand debut for Northeast Ohio at the 2014 Cleveland Auto Show. There was plenty of pomp and circumstance Friday during a press conference in front of the local media. Representatives from local, state and national government were also on hand to welcome this truck to Cleveland.

“Any launch of an F-Series is a big deal,” said Doug Scott, truck marketing manager at Ford Motor Co.

The Ford F-150 is perhaps the most ambitious redesign Ford has ever introduced into the truck market. Made using aluminum, the new Ford F-150 is lighter than its ever been. That means you’ll get better fuel economy and better performance. The F-150 also promises to fit the needs of any truck driver, the weekend warrior or the person who needs a true work truck. New engine choices and technological innovation also highlighted Friday’s press conference.

“The headline to this story really is: we are taking 700 pounds out of this truck, using those materials, which we can invest in more towing, more hauling and much better fuel economy,” Scott said.

WATCH FORD MOTOR CO.’S DOUG SCOTT DISCUSS THE FORD F-150 AND ITS IMPACT IN OHIO

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March 3, 2014
by Jeff
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2015 Subaru WRX STI ON Display

 

Gold rims and a big wing are back with the 2015 Subaru WRX STI now display on the Cleveland Auto Show. This highly anticipated vehicle looked great in pictures, but even better in person. See it for yourself, it’s one of many reasons to visit the show.

We had to start with a big wing and gold rims, the most gorgeous part of the new car. Up front the aggressive grille says this car is ready for the road course. The 2015 WRX STI has a 2.5-liter turbocharged BOXER engine exclusive to the WRX. The engine produces 305 horsepower and 6,000 rpm.

The blue shines on the platform as a compliment to the gold rims and blue wing. It was already drawing huge crowds on the first day of the show.

The WRX STI engine is teamed exclusively with a specially reinforced 6-speed manual transmission, which includes an STI short-throw shifter in the Launch Edition model. Incline Start Assist can momentarily prevent the car from rolling backward when being driven away from a stop on an incline.

Of course it also comes with Symmetrical All Wheel Drive, the best driving style on the road today.

The WRX STI hits the Massillon showroom later this year. Contact us today to get on the waiting list and see one for yourself.

February 27, 2014
by Jeff
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2015 Ford F-150 Expected to Show

The All-Aluminum 2015 Ford F-150 is expected to be on display at the 2014 Cleveland Auto Show. The truck is one of the most highly anticipated models of the new year, and we think you should be incredibly excited to see this model for yourself.

The highlight of the 2015 Ford F-150 is the aluminum body. Thanks to this innovation, the Ford F-150 is 700 pounds lighter than previous models. Lighter vehicles lead to increased fuel economy, better performance in heavy loads and improved driving dynamics.

There is also an all-new 2.7 liter EcoBoost V6 engine. This will be the first ever Ford F-150 to feature stop-start technology.

Plenty of other new features have already been announced, and there is sure to be more details announced during Friday’s press conference.

Stay with the Waikem Blog, IX Auto Show Blog and Waikem Facebook to learn even more about the F-150.

Read more: Ford debuts lighter, aluminum F-150

February 27, 2014
by Ryan Rimmele
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Test Drive Your Favorite Subaru at the Cleveland Auto Show

It is that time of year again and with it comes your opportunity to test drive the newest Subaru models.

Thanks to the increasing popularity of ‘Ride and Drives’ the Cleveland Auto Show allows you to drive the newest vehicles from Subaru a few blocks around the IX Center. Product specialists will take you out in your choice of available Subaru. The product specialist do not represent any dealership and therefore are not allowed to sell cars at the dealership. However, once finished feel free to contact Waikem Subaru to schedule a more thorough test drive with one of our helpful sales people.

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